Thursday, February 27, 2020

How important are marketing promotion strategies in the success of a Term Paper

How important are marketing promotion strategies in the success of a monopoly - Term Paper Example Monopoly can be created as a result of social or political inclination whereby consumers are influenced to prefer a particular producer or seller. This is evident where nationalism dictates what is produced and sold in the market. For instant, there are certain market economies that advocates for protectionism where consumers in that market are influenced to buy products from a particular producer or seller. This strategy often restricts other producers or sellers with intention to invest in the same market structure. In a monopoly market structure, the government often plays a greater role in selecting the producer or seller to dominate a particular market for products and services. For instance, the government often maintains monopoly in selecting firms the favor in a particular sector. In most markets, the sectors that monopoly structure is dominant include the telecommunication sector or the pharmaceutical sector (Amadeo, 2014). This paper explores how marketing promotion strateg ies are important in the success of a monopoly. Maintaining monopoly over a product means that the producer or seller has to stay ahead of other firms in terms of coming up with strategies main to retain their customer base. This is because the demands from customers or consumers are dynamic and maintain a static strategy may result to a backlash from consumers who can decide to look for other sellers or producers willing to meet their demand or reject products from a monopoly producer or seller (Freire, 2009). The drawback with a monopolistic structure is that a product or service often becomes monotonous in the market and customers may lose interest in their products if the monopolistic producer or seller is not creative enough to keep consumers enthusiastic about their products or services. As a result of globalisation and a pressure to liberalize the global market, maintaining a monopolistic market structure is becoming more difficult as similar products are

Tuesday, February 11, 2020

Financial crisis Assignment Example | Topics and Well Written Essays - 1750 words

Financial crisis - Assignment Example This paper describes all the types of financial crisis. Monetary crisis occurs due to political instability and speculative attacks that effectively provoke financial institutions or the central banks to raise the interest rates as a measure of avoiding capital flight. Monetary crisis also occurs when there is a depreciation of the monthly percentage of the exchange rates and a decrease in the reserves that surpasses the mean by almost three standard deviation. The debt crisis is one of the fundamental challenges affecting most of the world economies with a classic example being the Eurozone crisis. The crisis is caused by recession that cause most of the economies not to owner their pledges in so far as repaying their debts is concerned. Debt crisis is caused by a number of complex factors that combine to exert pressure on respective sectors of the economy. Additionally, the crisis occurs when there is no balance between the revenues and the public debt. Financial crisis in the banking sector is sometimes caused by a combination of complex factors that otherwise affect capital gain of certain institutions. Banking institution is dependent on the deposits that make it possible for them to lend customers and institutions in terms of loans. There are two events that cause banks to run into a crisis. When a bank lends to customers and the depositors demand the money, it becomes difficult for the institution to meet such obligations effectively leading to a crisis. A bank can be insolvent when the deposits by customers are lost.